George Soto

Latino-American product designer with a expertise in growth through end-to-end experiences

I am a product designer based in Los Angeles, CA, with over 14 years of experience in creating user-centered designs that make a real impact. Currently, I’m a product designer at WeightWatchers, where I focus on crafting seamless experiences that are driven by data and a deep understanding of user needs.

My design philosophy is simple: start by finding the problem, then let the data guide the solution. I believe that truly understanding the user’s pain points is the key to designing products that not only meet but exceed expectations.

When I’m not designing, you’ll likely find me outside enjoying the sun, spending time with people I care about, or indulging in some solo time at the gym. I’m also a fan of exploring new coffee shops and discovering the best snacks around town.

Get in touch: hello(at)georgesotodesign.com